The Super Bowl is a time when brands spend millions to get you to spend money on junk you don’t need. As a brand principled on helping people save money, we wanted to show that money could be used for something much, much bigger.
Twitter's #BrandBowl Grand Prize Winner / "The most talked about brand in the Super Bowl, that didn't have an ad in the Super Bowl."
Ranked #2 / Google Play Store
Ranked #4 / Apple App Store
600,000+ total games played during Super Bowl commercial breaks
69,000+ App downloads in 4 days